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Mindo Chocolate Sustainable Package Design Mindo Chocolate Sustainable Package Design Mindo Chocolate Sustainable Package Design Mindo Chocolate Sustainable Package Design

Mindo Chocolate Sustainable Package Design

client: Mindo Chocolate Makers

This work was produced as a two part project – brand strategy followed by sustainable package design. In the initial phase, I performed research on the social (cultural), economical and environmental aspects of chocolate making, through which I gained an intimate knowledge of the process from farm to table. I also interviewed the client and other stakeholders in an effort to learn as much as I could about their goals, perceived needs, behavior and values.

For the second phase of the project, I created sustainable packaging solutions for Mindo. I reviewed artisan chocolate making, explored the competition and market, looked at potential materials and processes, explored the supply chain of those ideas and finally outlined a solution that encompasses all the data collected.

You will find an overview of the process in the Case Study and detailed documentation in the Full Report.

 

 

Turning Point Turning Point Turning Point

Turning Point

client: Turning Point Macomb

When Turning Point, a domestic violence shelter in Macomb County, Michigan, approached me to redesign their website, I used the opportunity to put systems thinking and sustainability principals to work.

I first identified the systems involved; all inputs and outputs of the main and sub-systems. This gave me a good overview of all stakeholders and potential outcomes of the systems.

The next step was to identify the problems with the current system. This involved isolating patterns. What wasn’t working and why?

I identified pattern solutions that truly utilized human-centered design and improved the site use (User Experience) for all stakeholders in the system (users, Turning Point staff, as well as website managers).

 

View the Case Study

 

Daily Eco Ride

Daily Eco Ride

This project involved strategizing, conceptualizing and visually communicating a solution to address the issue of Peak Oil. My solution was an electric vehicle carpool for commuters. Participants could choose a route and passengers via an iPhone app, website or by phone. Each car would have an assigned driver to pick up all riders, drop them at their respective locations, and then park the car for charging. At the end of the day, the driver would reverse the route, picking up the riders and returning them home. The car would then be stored in a garage for charging and maintenance.

 

Below is a mind map of the strategy.